... when people insist on speaking in vague terms, it's often an attempt to obfuscate.
To step away from questions of motive ... this recurring problem has been a plague for ... lo, these past 2,500 years, no less:
Kong Fuzi 孔夫子 (Confucius) wrote:
"A superior man, in regard to what he does not know, shows a cautious reserve.
If names be not correct, language is not in accordance with the truth of things.
If language be not in accordance with the truth of things, affairs cannot be carried on to success.
When affairs cannot be carried on to success, proprieties and music do not flourish.
When proprieties and music do not flourish, punishments will not be properly awarded.
When punishments are not properly awarded, the people do not know how to move hand or foot.
Therefore a superior man considers it necessary that the names he uses may be spoken appropriately, and also that what he speaks may be carried out appropriately.
What the superior man requires is just that in his words there may be nothing incorrect."
Analects, Book XIII, Chapter 3, verses 4-7, "The Rectification of Names" (tr. -Legge)
Let us try to call things by their right names, so that affairs be carried to success... and the people know how to move hand and foot...
If we cannot find or agree on the name, then we must start at a more basic level where the names are not in question -- and only then can we work upward to resolve the conflict at the level where the War of Names arises.