JW

I have a question for all who bought or will buy this book. What makes you want to give it a chance? For instance, Ellis Amdur had a lot of articles on AJ, and posts on forums. He got people engaged. Big-name aikido shihans in major organizations get interest because people in aikido know or "believe in" them.
I know some people would have seen Read Sensei do a demo, and became interested that way. But otherwise, what is the reason?

I'm just curious about how a person who has something to say produces enough interest and gains enough credibility to sell their book.