I just read the article that Richie posted. I feel sorry for the kid. It's tough enough going through high school, let alone be a point of mockery for the entire world.
If you visit the jedimaster.net site please sign the petition to get this kid onto Star Wars 3. For all the pain that he gets for having his "friends" lift and post it he really does deserve something. He did have to get some psychiatric help for all the problems he encountered afterward.
I couldn't tell, but do the T-shirt proceeds go to the Star Wars Kid, or does he not even see a cent that they make off of this exploitation?