Thanks for the guidance!
An explorer discovers two cavemen sitting in a misty rain trying to start a fire by rapidly rubbing two sticks together but unfortunately the sticks were wet so they were not having much luck. The explorer reaches into his backpack and hands the cavemen two matches and walks to the stream to get some water for dinner. Upon returning he discovers the cavemen sitting in the dark and eating their meat raw. Perplexed he asks them why did they not start the campfire to warm themselves and cook their meat. They both shook their shoulders and said, "No matter how fast we rubbed those little sticks together we still could not start the fire."
Sometimes we have to completely change how we look at things in order to get the results that we want and need.