View Full Version : Think different

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09-29-2006, 04:03 AM
Hi all,

I made a couple of images of O'Sensei in the spirit of the old Apple campaign.
I thought that he could have fitted the group oh so well...
you can find them at:


just wanted to share it.

09-29-2006, 08:23 AM
I like them. Two classic images, but I was half-expecting some photo-shoppery. The lack of it adds elegance through simplicity, but if I recall that particular ad campaign would have relied on the picture telling the whole story of thinking differently. O Sensei, while rather popular around these parts and known for his very different take on the martial traditions from whence he sired our Aikido, is not so well visually well known, as, say, Gandhi, or, Van Gogh.

Otherwise, if I was an apple user (nothing against them), They would certainly be printed and hanging near my computer space. Thanks for daring, and for sharing!


Happy Friday everyone.

09-29-2006, 11:34 AM
The impish expression on O'Sensei's face in the second photo makes it one of my all-time favorites.

Kevin Wilbanks
09-29-2006, 08:04 PM
Sorry, but while that advertising campaign was clever, I see it as a banal trivialization of the people used in it and their achievements - surely none of them would have consented to being in the campaign if they were alive. Equating the iconoclasm of great historical painters, statesmen, and teachers with buying a different kind of computer may have been successful at selling products or winning advertising awards, but the idea is ridiculous, if not offensive - choosing an Apple over a PC is just a pedestrian consumer choice that doesn't signify much more than choosing a Coke over a Pepsi.

09-30-2006, 03:07 PM
Well boo hoo, to you, too. :rolleyes:

Roman Kremianski
09-30-2006, 06:14 PM
I like the idea, but as a graphic designer, I have to give it two sankyo pins down for execution. :(

Also, shouldn't this be in the Humour section?

Making this stuff does look fun though. Anyone have any ideas for me to create?

09-30-2006, 10:15 PM
thanks for your replies

Roman, I would really like to hear what do you find wrong. And if you want please make them again, but right! :)

I have to clarify that I`m not an Apple fan, I personally prefer Linux (although I do have one mac)
also, I can understand Kevin as I thought the same at some point
I'm not american, so maybe I don't fully understand the "mac vs. pc" war, and I saw the tv add only a couple of years ago, and really moved me, but didn't make me think about computers. Then I saw some tv series were a guy breaks up with his girlfriend because she bought a pc (!) and I thought that was ridiculous, and he was stupid :)
I think that the campain had two parts: the statement, and the commercial

I do agree a lot about the statement ("the people who are crazy enough to think they can change the world... are the ones who do") and I believe O'Sensei was such a person, like the others in the group.

But of course there's a company that used it for profit (they only got a little, in fact). And that's the second part. And it is a minus to have to use Apple's logo to convey the statement. But I take it that the idea has trascended the company, and the logo can be seen as an icon on its own, if you want.

That's my point of view and I won't try to convince anyone about it. I just like to think about the idea itself and don't think I should buy a certain brand of computers to prove it (that, in fact, would go against the idea itself, wouldn't it?) So, sorry if I didn't explain myself, and I understand if you disagree. I hope you can understand my perspective.

Finally, sorry if this was the worng place to post it, I just wasn't sure.

happy weekend to all

10-01-2006, 06:42 AM
I have to clarify that I`m not an Apple fan
i am! :cool:
happy weekend to all
Thanks, I plan on a happy weekend as i am on my way to George Ledyard's seminar in Redlands this morning. :D

10-01-2006, 04:59 PM
I love 'em! :-) (But then, I'm an Apple fan!)

You also wanna check out these (http://aikido.imacollector.com/) variations on the Ipod adverts.

Roman Kremianski
10-01-2006, 08:07 PM
There's nothing particularly *wrong* with it, it's just dull and unimaginative. All you did was stick an logo over a B&W pic of O-Sensei. As someone else said, I was expecting abit of clever photoshopping. :)

10-02-2006, 09:39 AM
hi again,

it's nice to hear that some liked them :) thanks Graham for the link, that's really clever Photoshoping and very imaginative! I really liked it.
As for myself, I`m ok being plain.
Roman: I know this is not very creative or anything, but for me the connection was obvious, and still I hadn't seen it anywhere, so I decided to share it. The rest is explained above :)


(BTW, the images do have some Gimp'ing, but it's not so visible)